More Than Just a Model

To the everyday person, MyCar resembles any regular toy car. Supermarkets have thousands of these small hot wheels or matchbox cars sitting on pegs that don’t resemble anything personal to the consumer.

In reality, MyCar is a story on wheels. Every color, finish, and branding is crafted to represent you and your journey. It’s about the little things in life - this wasn’t just a transaction, it was a relationship worth saying “thank you” in the best way possible.

Customers don’t put MyCar in the junk drawer. They keep it on their desk, on shelves, in their offices. They brag about these things, exclusivity keeps these products limited to only those who care deeply enough about their car to invest hundreds, or thousands of dollars into them. This product carries meaning far beyond the material.